You already know that podcasting is unique in that listeners are more engaged and convert better than any other medium. With our self-service advertising platform, you’re now being heard by relevant listeners and have the data to prove it. It’s about making podcast advertising more accessible to you.
Introduced Spreaker’s AdHub, an affordable way to grow your listener base. Our simple and straightforward tool can help you hear your message from your ideal listeners across the Spreaker Pod catalog. It does this thanks to our dynamic advertising technology which automatically inserts your advertising into our extensive podcast catalog and allows thousands of listeners to hear regardless of the app used (Spreaker, iHeartRadio, Apple Podcasts, Spotify, etc.). This means you don’t need fancy agencies to be heard by thousands. All you really need is our AdHub.
Before we explain how to do this, let’s look at an example. They have a podcast that specifically focuses on healthy eating. Instead of wasting time on social media sharing podcast links with people who may or may not be podcast listeners, you can focus on podcast advertisements instead.
Upload an ad to AdHub and specifically target podcast listeners interested in health and fitness. This way, you will focus on people who are not only already podcast listeners, but are also interested in your specific podcast topic. Talk about a win-win situation.
AdHub, currently only available to US users, allows you to promote your podcast with an audio ad that will be pasted into other targeted podcasts. But how exactly can you do that?
The first thing you should think about is creating an audio ad for your podcast. Once you’ve created an ad, which should be between 15-30 seconds long, you can click “Create your first ad” in the AdHub section. You will then be asked:
- Choose a name / title for the ad
- Upload the audio file of your ad (max. 30 seconds, MP3 file recommended)
- Select the country (only the US is currently available).
- Select the audience interests
- Set the budget by choosing one of our packages
- Refill or submit your ad right away
Once submitted, Spreaker will review and approve your ad within 3 business days. In the event of a rejection, the allocated budget will be unlocked and you can reuse it to create a new AdHub ad or towards it visual advertising campaigns. If you need more information, learn more about AdHub in our Help here.
But wait, there’s more. Once you’ve started an advertising campaign, Spreaker will also provide you with reports that you can use to review the results along the way. Our tool also shows you the number of impressions achieved and the associated expenses for your budget in real time.
Our AdHub tool enables podcasters to maximize their exposure and reach an untapped market, connecting you to your target audience in an easier way than ever before. It’s also 100% unique, nothing like it on the market.
Are you ready to stop imagining and use your advertising dollars effectively?
Click here to start promoting right away.
